I cannot help but notice the semiotic power of books every time I enter an airport. Interestingly, the idea occurred to me to write about "books in airports" (in contrast to simply "airport books") when I was walking down the concourse of Midway Airport on the way to a flight to Albany, New York this past month. It all began when at one moment, I looked up and saw this illuminated "billboard" which was, in fact, an image of a giant rustically worn book, made to look like a journal or much beloved personal Bible, opened to the center. Yet what was written was an advertisement...an advertisement for the Sierra Club and the legacy of Lewis and Clark two centuries later. As you might imagine, being the bibliophile I am, I was immediately drawn to the curious nature of this ad, to its use of a book for a prop, and to the way they simply created a vibrant image out of a literary and semiotic artifact, in order to draw in the viewer, consumer, and public to the message of the Sierra Club.
These are surely commonplace sites (and sightings) for books in airports, but as you will discover shortly, these are not the only places that books are found. In fact, there is the "in between" place for books: the plane itself. And you will see that in the pocket in front of me on the plane was my "airplane read," snugly fit into the front pocket--it was a history of the Erie Canal, entitled Bond of Union, which served me well in some of my other research for this blog in August (forthcoming articles will include: "Books and/on/near the Erie Canal" and "Books on Tugs," among others).
The Interfaith-fulness of Airports...
Perhaps my favorite juxtaposition was the image of The Book of Mormon along side mixed bags (literally!) of prayer beads and rosaries. What combinations! Something akin to what you might find at the prizes booth at the county fair. These items certainly appear to be on display, as if they were for sale, rather than for use. Nevertheless, it does appear that The Book of Mormon was at least leafed through, with its corners upturned and first few pages soiled by finger-dirt. As for the rosaries and prayer beads, they looked as shiny and clean as plastic solemnity and religious artifacts should be!
I love these sentences you wrote:
ReplyDelete"Many of the world's religions confined to a corner of a darkened room, in a small airport, in upstate New York. It's nice that someone has put together this collection of religious multiplicity. Perhaps it is one of the few places on earth that such marks of religion get along: the books and utensils of religion, holding the words or Word of goodness and truth."
And who would imagine that so much could be written about books in airports?